If you asked someone which TVs sell best, you would probably get such answers as Vizio, Samsung, Sony or LG. And while those big brands continue to top many best-selling TV lists, a relatively little-known TV manufacturer named TCL is blowing everyone away at Amazon.com.
TCL, a Chinese company which sold more than 23 million sets worldwide last year, today holds the top five spots on Amazon’s best-selling TVs list.
The sets are a TCL 55-inch 4K TV with Roku inside ($369); a 32-inch 720p HDTV with Roku inside ($169); a 49-inch 4K TV with Roku inside ($329); a 43-inch 4K TV with Roku inside ($299) and a 40-inch 1080p HDTV with Roku ($249).
You may think that today is an unusual one for TCL to top the Amazon charts, but the manufacturer normally holds the top one or two spots on the list thanks to its lineup of budget TVs, particularly in the 4K TV category. (It would appear that TCL’s alliance with Roku is quite helpful, too.)
That’s a likely sign that many online shoppers are more inclined to buy an inexpensive set, as opposed to retail shoppers who might be more receptive to buying a larger-screen (and more expensive) TV from a name brand.
— Phillip Swann