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DIRECTV Now Offers Free Apple TV With Sub

The live streamer has sweeten the deal.

DIRECTV Now is now offering a free Apple TV (32GB) with 4K HDR content if you agree to pre-pay for three months of the live streaming service. The offer is only available to new customers.

The AT&T-owned streamer previously included the Apple TV device in a bundle with a four month subscription paid in advance. But for a limited time, it’s now available in a three-month offer.

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The deal is a good value if you’ve been considering buying the new version of the Apple TV. Three months of DIRECTV Now’s basic plan (“Live a Little” package, which includes 60 channels) would come to $105 total while the Apple TV’s lowest price is $179.

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The deal effectively enables you to get the new Apple TV for a $74 discount.

The Apple TV includes the A10 X Fusion Chip, which helps the company’s new iPad Pro run faster, and more efficiently, and it supports DolbyVision HDR, which Amazon’s Fire TV, and Roku’s Ultra 4K and Premiere+ 4K, do not.

(However, it should be noted that relatively few titles are available in DolbyVision HDR. Also: DIRECTV Now does not offer programming in 4K.)

The 32GB version costs $179 while the 64GB device goes for $199.

The Apple TV giveaway is a continuation of a recent effort by AT&T to boost its overall sub numbers.

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The telco this month launched a promotion that would allow new customers to pay $10 a month for the first three months of its ‘Live a Little’ package.

And AT&T late last year introduced new promotional prices for new DIRECTV and U-verse customers with the cheapest plan beginning at $35 a month for the first 12 months.

— Phillip Swann

About TV Answer Man (874 Articles)
The TV Answer Man is veteran journalist Phillip Swann who has covered the TV technology scene for more than two decades. He will report on the latest news and answer your questions regarding new devices and services that are changing the way you watch television.

1 Comment on DIRECTV Now Offers Free Apple TV With Sub

  1. Had to use DTV Now for a week. Not reliable enough to use on a regular basis… no thanks…

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