Amazon today is offering 40 new ‘Deals of the Day’ as part of its Cyber Monday sale which includes significant price cuts on televisions and other electronics.

Today’s ‘Deals of the Day’ include: Sony 55-inch Smart 4K TV for $598 (25% Off); 23 percent off Apple Macbook Laptops; 46 percent off Vitamix 5200 Blender; 60 percent off Fashion boots and handbags; up to 40 percent off Netgear products; up to 60 percent off Athletic & Casual shoes; 44 percent off Ancestry DNA Genetic Testing Kit; 30 percent off Google Chromebooks; and 34 percent off Bose SoundSport Wireless headphones.

To see Amazon’s entire Cyber Monday sale, click here. 

To see all of today’s Deals of the Day, click here. 

The etailer today is also continuing a number of sharp discounts on several Amazon devices. The Amazon device sale will end at 3 a.m. ET on Tuesday morning. After that, the prices will return to normal for those items.

The Amazon devices that are now discounted include:

Kindle Paperwhite ereader — $30 off

Amazon Echo Dot — $29.99 (normally $49.99)

Amazon Fire TV w/Alexa remote: $24.99 ($15 off)

Amazon Fire 7 HD Tablet -$29.99 (normally $49.99)

New Amazon Echo — $79.99 (normally $99.99)

Amazon Echo Show — $179.99 (normally $229.99)

Amazon Fire HD 10 – $99.99 (normally $149.99)

To see the entire Amazon Cyber Monday sale, click here

— Phillip Swann