DIRECTV this weekend will hold a free preview of HBO and Cinemax to help promote two HBO season premieres, and the premium channel’s new season of Game of Thrones.
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The preview, which runs from Friday, July 21, through Monday, July 24, will feature HBO’s season three debut of Ballers, which stars Dwayne ‘The Rock’ Johnson, on Sunday at 10 p.m. ET. Johnson plays a former professional football player turned financial manager.
Insecure‘s season two debut will follow Ballers at 10:30 p.m. ET on HBO. The comedy stars Issa Rae (pictured above.) as a young African-American woman who struggles to cope in an uncertain world.
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Premium channels are known for offering free previews to promote a new or returning show. In addition to the season debuts, episode two of season seven of Game of Thrones will air Sunday at 9 p.m. ET.
Other TV providers may participate in this weekend’s free preview, but they have yet to make announcements.
Update: Dish will also hold the free HBO/Cinemax preview from Friday through Monday.
— Phillip Swann