Hulu isn’t likely to launch its live streaming service until the end of May, writes the New York Post.

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The service, which will offer dozens of basic cable channels for roughly $40 a month, will compete with traditional pay TV providers as well as other new live streaming ventures such as AT&T’s DIRECTV Now, Sony’s PlayStation Vue and Dish’s Sling TV.

Tech Crunch, the technology web site, earlier this month quoted anonymous sources from Hulu as saying the launch could come as early as this week and likely no later than mid-May. Hulu is holding an advertising presentation in New York this week, which would be a perfect venue to unveil the live service.

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But the Post writes that it ‘hears’ that Hulu Live will be pushed back until the end of May. At that time,  Hulu will reveal a complete list of programming and device partners, the newspaper says.

The company has already announced programming deals with Disney, Fox, NBC, and CBS, A&E and Turner.

— Phillip Swann